when you know what content & marketing works, the ability to grow is never a question.
How To SetUp GA4 + Universal Analytics Yes You Need Both atm.
GA4 is coming and it is going to be amazing, by November 2021 but for now still use UA.
Google has made it so that you have to have a little direction to make sure you still set up both as they are forcing people to set up GA4 only by hiding a little button that allows you to set up both GA4 and UA on any new accounts. This walks you through a new set up, if you wish to set up GA4 to an existing UA Account, that too is covered in this tute.
Video 1 of 3 - Analytics Reports and Where To Look
How To Read The Reports In Google Analytics so you can find some insights about what is working for you and what isn't.
Also save the reports I show you so you don’t have to keep reinventing the wheel when you go to your Analytics Account.
Video 2 of 3 - Learn UTM's and You Will Love It!!
Know Where Your Best Leads Come From!
Video 3 of 3 - Segments and Goals = Juicy Stuff
Segments & Goals = Smarter Data
Google Analytics will be your best guide to smart marketing from today onwards.