The Queensland Government has just announced a Small Business COVid Adaption Grant Program for up to $10k that you can use to re-train your team or relaunch with a smart marketing campaign to help you take advantage of the insanely good returns in both Facebook and Google Ads atm.
Now they don't know about the lower Cost Per Click in both platforms at the moment, they just know it, Digital Marketing, works.
This is the ONLY government that has been offering for the past 3/4 years a Small Business Digital Marketing Grant. That is another grant which is a co-contribution grant and isn't open till mid July, 2020. We have a link for both grants down below.
As we have successfully applied for and won Small Business Digital Marketing Grant before, we thought we would give you a bit of a 'how to'.
The process is a lot easier than you think but you need to make sure you have a clear plan of how you are going to use both grants & show how it will change you & your team for the better.
A Google Doc is at the bottom of this blog with our suggested wording on what to submit on the grant for the strategy we outline below, we are happy to help you write your Statement of business outcomes from running a strategic Marketing Campaign.
What Do They Want To Hear?
With any government funding, they want to know that it will make a positive change to the outcomes of your business, whether you are applying for the COVid grant, which is a first in best dressed grant so time is of the essence on that one.
For the Small Digital Marketing Grant, they still want to know how will their contribution; $10k for COVid or co-contribution up to $10k, to your marketing budget, will help you create a sustainable marketing framework so it will build alongside your business over time.
So what does a $10k|$20k Digital Marketing budget look like?
Then by the end of this your ROI should be positive and then you can continue to grow.
$10k will cover 3-4 months of Google Ads build (3 Campaigns) and optimisation and a basic Google Data Studio report.
This grant is open NOW.
$20k will cover 6 months of Google Ads builds (5 Campaigns) and optimisation and an Advanced Google Data Studio report.
This grant is open for applications from mid 2020.
Some Details About How To Apply For The Grant ^ Link Above
Grants have the power to give you business the edge it needs and now more than ever you are going to get more bang from a really smart marketing campaign. This is the time where people can really make it in their business. Being bold, brave and reading the room and responding to it will help business gain some much needed market share at this time.
Key Points To Cover In Your Grant Application.
Now this is based on the strategy above, this is our ideal way to start a great Marketing Campaign for any business.
Then over the course of 3 months you will see an increase in conversion rate and return on Ad spend.
So saying your business will grow is all down to how fast you adapt and refine your content, we will cover the Ad side and give you the insights to improve your content so you can do your best work.
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Rumble Media is a boutique agency that works in a deep way with our customers. That means we will focus on you exclusively while you’re with us. It also means we’ll let you know our timeline once we’ve had a chat to ensure you’re able to plan around us.
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